Past, Present, Vision

The Familiar, Sweet and Quality Journey with Dudh, Dahi, Barfi and Rabri was started with its foundation in the year 1934 by Nanto Shah (popular name of our founder Sh. Anant Ram Abrol). It has seen many changes and upward trends of improvnts in Quality and Variety over the past more than eight decades (82 years) now.

In 1988 the media had reported that when Malika Pukhraj visited Jammu after over four decades, she noticed the changes in Pahalwan’s from a traditional milk shop to a modern style sweet shop at Pir Mitha, one of their four prestigious Retail outlets as on today. The second one being at Gandhi Nagar which came up in 1991, third one at Bari Brahmana which became operational in 2006 and fourth at Wave Mall Bye Pass road Jammu.

The basic fundas of Quality and Reasonable price were started and introduced by the founder himself who was trained for over 14 years by his mentor and Guru Sh.Mani Ram Pahalwan in Machhi Hatta, Lahore before starting this venture in 1934. The consistency in Quality was appreciated and awarded in 1952 by the then Prime Minister of J&K Jenab Sheikh Mohammad Abdullah.

The brothers of Sh. Anant Ram at that time, who assisted him in business and their sons now have carried the baton of Quality forward consistently and have established a most hygienic manufacturing facility in Sanjay Nagar with emphasis on more automation using the most modern technology to suits the contemporary taste and less involvement of work force in the preliminary manufacturing process. The work force is more involved in the precision work and ensuring and assuring of consistent quality of products to your Family’s Taste.